Martial Arts School Marketing Case Study: Steady SEO Growth
A martial arts school that has worked with Marketing 360® for two years gets steady growth with organic search results.
When your main conversion channel is organic search, you want to see growth. That’s what this martial arts school gets with the Natural Listing Ads® program.
The strategy involves website optimization, blogging, and optimizing their Google My Business account.
The result is a steady growth in keyword rankings:
This, of course, doesn’t mean much unless it comes along with increases in conversions:
This data compares the last year to the previous year. Note:
- A 95.38% increase in conversions
- A 100.88% increase in keywords earning organic impressions
- A 19.26% decrease in cost per conversion
Two other factors also help this martial arts school convert effectively.
The first is their conversion-based design. They have a strong call to action with clear contact info on their locations.
Second is their excellent reputation. After working with our reputation management team, they scored a bundle of positive reviews resulting in a 95.0 rating score on Top Rated Local.
Altogether, this business has the main elements that result in conversions.
- Visibility from organic traffic,
- conversion-focused content,
- a great reputation.
Need these things to start working better for your business? Give us a call today.
*Results are based on past client performance. Individual account performance may vary. Results are not guaranteed.
