Securely accepting payments is a basic part of business management for salons, gyms, chiropractors, auto shops, therapists, dance studios and other service-based businesses.
The point of sale (POS) software you use has a direct impact on not only your ability to accept payments but also on the kind of customer experience you provide. If your POS software is outdated or below par, it could hurt your ability to retain customers as well as your reputation.
The importance of finding the right POS software for your needs can’t be overstated. And, Marketing 360® is proud to announce our new Point of Sale app to help you find an option tailormade for your business.
Enjoy all-in-one business management with Marketing 360® Point of Sale software
Ideal for any business with a physical location that offers appointments, classes or memberships, the Point of Sale app is chock-full of features and tools that help you manage your business from one place. Here’s a basic overview of what the POS has to offer:
Accept payments securely
At the end of the day, making sales is what it’s all about. With the POS, you can accept payments for products or services easily, as well as memberships, packages and gifts. Customers can pay any way they’d like, and you can safely store customer cards in the POS, allowing you to automate the billing process.
The POS even allows your customers to prepay for future appointments, classes or services, as well as to put down deposits when required.
Book appointments by phone, online or in-person
From express bookings and double bookings to standing appointments and ongoing events, the Marketing 360 POS app allows you to book any kind of appointment from anywhere. Plus, it’s easy to make changes to appointments and add customers to your waiting list.
When booking appointments, you can filter by workers, which is ideal for barber shops, hair salons, gyms, massage therapists, nail salons and beyond. Plus, you can view your schedule by the day, week or month, giving you complete visibility and control over your calendar.
Best of all, your customers can book appointments, pay for classes and purchase gift cards any time online. Customize your online bookings by worker availability or skill level, or service length. You can also require deposits for online bookings, add buffer time between appointments and block out holidays.
Easily check in and check out your customers
Your team can check your customers in for their appointments from the appointment screen, or you can allow your customers to check themselves in with an appointment check-in kiosk.
You can also handle customer checkouts with the Marketing 360 POS. Create your own custom checkout tickets by adding services, products, miscellaneous charges or gift cards. Plus, give your customers the ability to add a tip, take advantage of promotions and book future appointments right at checkout.
With the ability to securely store customer card information, you can make checking out your customers quicker and easier than ever.
Safely store customer information
With the POS, you can securely store the information you need about your customers, including credit card tokens, birthdays, contact information, purchase, service or class history, active memberships or packages and more.
Plus, you can gather more detailed customer information, like their goals, preferences, allergies, referrals and more, by creating consultation forms that identify services that may fit their needs.
Manage your inventory
Don’t let low inventory hold you back. With the Marketing 360 Point of Sale app, you can create a list of products based on how many you have on hand and the minimum quantity you need. You can also create purchase orders right from the app.
You can also set up the retail or professional products you sell in your salon, pro-shop, practice or store in the point of sale software. It will keep track of what’s used and sold, and create reports on sales, adjustments and orders.
Take advantage of in-dashboard reporting
The Point of Sale app allows you to create goals for your company, as well as for individual workers and track your progress throughout the month. Goals can be based on your most important metrics, such as the number of purchases per customer or your rebook percent.
Help your employees reach the goals you set with virtual coaching. Create custom in-dashboard messages to employees, keep track of their process and celebrate their victories.
You can generate advanced transaction reports, including daily cash drawer, price adjustment, payment list, promotion, refund and voided ticket reports, as well as ticket details and total sheets.
Manage your payroll
There’s no need to use separate software to manage your payroll when you have the Marketing 360 Point of Sale app. Workers can clock in and out, and you can keep track of the hours they work. Plus, view pay summaries and tips for your workers.
Build loyalty with promotions and rewards programs
Turn your customers into lifelong fans by offering promotions at checkout, like holiday deals, teacher discounts, military discounts, senior discounts, new client specials and more.
Set up a rewards program to keep your customers coming back for more. Customers can earn points for their purchases or payments, and they can redeem points to get a percentage or set dollar amount off.
Customize employee access
The Marketing 360 Point of Sale app has a user-friendly dashboard that’s easy for every employee to use, and you have the ability to create an unlimited number of logins and booking columns.
Give your employees only the access they need by setting up working permissions, and allowing or disabling access to certain features or parts of the software. You can also create your own custom permission sets for individual or multiple employees.
The Marketing 360 Point of Sale app has everything you need to manage your business. Plus, with the ability to customize for your needs, you can do it your way.
Contact our Payments team at 970-614-1461 to learn more about the Point of Sale app.
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