Small businesses may not have a lot of influence or control when it comes to where consumers spend their time, but with the right digital advertising strategy, they can control if they have a visible presence there.

The Marketing 360® Ads app is an all-in-one advertising solution that makes it easy to run and monitor ad campaigns across the most popular channels.

We’re proud to say that Marketing 360 has recently been named a noteworthy product in campaign management software in Capterra’s 2021 Shortlist.

Capture market share with Marketing 360®’s noteworthy ads software

Dominate search engines

These days, when someone is looking for a local business or they have a specific product in mind, the first place they go is a search engine. The better your visibility on search engines, the more leads you’ll get.

With the Marketing 360 Ads app, you can run ads across the most popular search engines, like Google and Bing, to ensure that your business is at the top of the page. Search ads help you get in front of people actively searching for keywords relevant to your brand and services.

Drive leads on social media

Billions of people use social media, many of them on a daily basis. And, on average, daily users spend about 145 minutes on social platforms each day. With so much time spent on social media, it’s an excellent channel for driving leads and visibility.

Run ads on the popular social channels your customer base uses the most, like Facebook, Instagram, YouTube and LinkedIn with the Marketing 360 Ads app. Plus, maximize your results by targeting the right social audience for your brand.

Get high-quality, local leads

For a local business, local visibility is of the utmost importance. That’s because smart marketing is about connecting with prospective customers wherever they’re at. Every local business needs a strong local presence.

Build your local presence with the help of the Marketing 360 Ads app. Run ads on Google Maps, Waze and digital billboards to get in front of people nearby. And, connect with low-cost, highly qualified leads looking for your services with Google Local Service Ads.

Reconnect with retargeting ads

In most cases, consumers aren’t ready to convert the first time they come across a new product or business. It usually takes time for them to finally pull the trigger and decide to trust a business or product they’re unfamiliar with.

By running retargeting ads with the Marketing 360 Ads app, you can reconnect with people who have already shown an interest in your brand or products. These ads are only shown to people who have visited your website or clicked on a previous ad, and they tend to provide a better ROI.

Boost sales across popular channels

Small businesses in the e-commerce industry are facing some incredibly stiff competition. Competing for visibility with the likes of Amazon and any number of other big corporations can be difficult but absolutely essential.

Drive sales by running shopping ads with the Marketing 360 Ads app. Get in front of your prospective shoppers wherever they’re actively looking to shop, like Google and Bing. And, connect with them where they spend their time, like Facebook.

Amplify success with digital TV and radio

Making the most of your advertising budget is about having an effective ads strategy wherever your prospective customers are spending their time. This makes digital TV and radio the next frontier for digital advertising.

With the Marketing 360 Ads app, you can harness the power of OTT (over-the-top) advertising on the most popular streaming services, like Apple TV, Roku and Amazon Fire TV. Plus, connect with your customer base on Spotify.

Monitor your performance and maximize your ROI

Most small businesses don’t have a bottomless digital advertising budget. The last thing anyone wants is to blindly throw money at an advertising strategy that isn’t driving results. You need to know what’s working and what’s not in order to get the results you want.

The Marketing 360 Ads app allows you to compare the performance of your advertising channels side by side. See which campaigns and individual ads are driving results and which need to be refined and fine tuned to maximize your ROI.

For small businesses looking to capture market share on all of the most popular channels, the Marketing 360 Ads app has everything you need. Learn more and see our plans and pricing.