Have you ever had an unpleasant experience within an app or website? This can be on any device – desktop, or mobile. Did that app or website ever get a facelift that finally changed your experience? Luckily in today’s online world, we have complete control to gather this data, allowing us to understand these experiences and improve our products and processes. Understanding the insane value that UX Design and Marketing can create for your business is very important. See what User Experience Specialist Marc Cajolet and Creative Director Ken Volk have to say.
When UX and Marketing work together for your brand, you automatically differentiate yourself from the competition, as well as give your brand a competitive advantage. If you are not able to leverage the design of your website with marketing on the fly, you have run into a problem!
The challenge that many businesses run into is finding the talent to fill this role. Not only are UX (user experience) designers high in demand, but they are a costly and worth every penny. The average salary of a “Ux Designer” can be seen here at Glass Door. Now you might be asking yourself, well how can I capitalize on this? There is an answer.
Finally there is a website platform designed, built and maintained by marketers. If you’re looking for a strong UX website platform take a peek at UXi™ Web Technology. UXi™ (User Experience Intelligence) Web Technology allows your website’s conversion rate to continually increase over time by positively adapting the design to convert its traffic at a higher rate. UXi™ Web Technology is a wonderful solution for small to medium size businesses who do not have that $80,000 to pay a UX Designer.