What makes a business stand out from the crowd? With so much competition in the market today, having a comprehensive brand identity is crucial for businesses looking to get more customers, grow their business and connect with their target audience, all while staying on-brand.

Our improved Brand Profile helps Marketing 360® users organize their brand assets, define their business goals and take advantage of AI features in the Marketing 360 platform.

The improved Brand Profile has 6 unique sections:

1. Brand Overview: Provide an overview of your brand’s core aspects, including your mission, values and unique selling points.

2. Brand Assets: Store and manage essential brand guidelines such as logos, fonts and color schemes.

3. Objectives: Outline your marketing goals and objectives, such as online purchases, more leads, brand awareness or store visits. Clearly defined objectives are the first step in creating a marketing campaign that hits your goals.

4. Platform Profiles: Add links to your online platforms and other digital platforms like Facebook, Instagram, LinkedIn and more.

5. Target Market: Define your target audience based on demographics, target regions, interests and behaviors. Understanding your target market is essential for creating personalized and targeted marketing campaigns.

6. Products & Services: Highlight your products and services, so there’s no second-guessing the value your company can provide.

Completing the Marketing 360 Brand Profile allows businesses to streamline their marketing efforts, improve brand consistency, and empowers our team to create personalized marketing campaigns that align with their goals and brand identity.

Grow your brand with Marketing 360

Whether you’re a small business looking to boost your online presence or a growing company aiming to expand your reach, the Brand Profile is a valuable tool to help achieve your marketing goals. Start your free trial today and see how Marketing 360 can help you grow your brand.