This independent Porsche repair service gets huge gains in their organic rankings and conversions. Here’s the breakdown.
A Porsche repair service in Pasadena California came to Marketing 360® with a problem. Their SEO was not performing like a Porsche.
It was performing like a 1988 Dodge minivan.
Their organic results stalled – until they started with Natural Listing Ads®
NLA® Goes Turbo
A look at period comparison data (last 180 compared to previous 180 days) tells the story (click to enlarge):
A 323.78% increase in keywords earning organic impressions.
A 554.69% increase in organic clicks
A 625% increase in conversions.
Vrooom!
Here’s the growth on some high performing terms:
The nice thing about these results is that it’s no huge secret how they happened.
Keyword targeting, onsite optimization, and consistent content creation transformed the organic results for this business.
Even with advances in search algorithms, you still have to help Google understand what you do and where you are. You have to use keywords correctly and – most importantly – write high-quality content that serves the needs of end-users.
Combine that, of course, with a conversion-based design and your numbers are suddenly running on octane.